Direct Marketing Manager / Senior Manager

Our client, a world-class integrated casino resort in the Philippines, is seeking a dynamic Direct Marketing leader to drive customer engagement and revenue growth.
 
Key responsibilities:
 
Develop and execute strategic direct marketing campaigns for gaming and resort-wide offerings.
Design innovative promotions to boost non-gaming revenue across dining, retail, spa, and entertainment.
Analyze campaign performance using A/B testing and data analytics to optimize ROI.
Manage the direct marketing budget and ensure effective resource allocation.
 
The ideal candidate for the Direct Marketing Manager / Senior Manager role should have at least 5 years of direct marketing experience, preferably in gaming, hospitality, or financial services. Expertise in customer segmentation and personalized marketing. Strong analytical skills and proficiency with data analytics tools. Proven ability to manage budgets and demonstrate a strong return on investment. Understanding of the Asian luxury market is a distinct advantage.
 
This role will be based in Manila. Interested parties please send your resume to starr@evolution-hr.com.
 
 
 
Post by: EvolutionHR Consultadoria Limitada (Lic. No.3/2010)
 
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